Happy Chinese New Year!
As we welcome the Year of the Rabbit, brands and businesses around the world are releasing festive video ads to celebrate the joyful holiday.
These ads showcase the spirit of Chinese New Year and often feature traditional elements such as red lanterns, fireworks, and traditional Chinese meal.
In this article, we have compiled a list of some of the best Chinese New Year video ads that have been released so far.
From heartfelt stories to catchy tunes, these ads are sure to get you in the festive mood.
So sit back, grab some snacks, and get ready to enjoy these creative and memorable advertisements.
Table of Contents
- 1. Watson
- 2. RHB
- 3. 余仁生
- 4. Listerine
- 5. Hong Leong Bank
- 6. Loong Kee
- 7. CIMB
- 8. Munchy’s
- 9. Yeo’s
- 10. Daikin
- 11. Spritzer
- 12. F&N
- 13. 100 Plus
- 14. 刀标油 𝑲𝒏𝒊𝒇𝒆
- 15. Jasmine Rice
- 16. Cetaphil
- 17. Wellous
- 18. Lotus’s
- 19. Mister Potato
- 20. Pepsi
- 21. Inside Scoop
- 22. Milo
- 23. Vida
- 24. Nestle Ice Cream
- 25. Taylor’s University
- 26. Ogawa
- 27. Aiken
- 28. Air Selangor
- 29. DuitNow
- 30. Wacoal
- 31. 988
- 32. Nestle Malaysia
- 33. Ribena Malaysia
- 34. Mr. DIY
- 35. Hai-O Group
- 36. Acson
- 37. Standard Charted Bank Malaysia
- 38. Gamuda Land
- 39. Sports Toto
- 40. IJM Land
- 41. 药材农夫 Herbal Farmer
- 42. Etiqa
- 43. Shopee
- 44. Perodua
- 45. Maybank
- 46. McDonalds
- 47. Toyota
- 48. Affin Bank
- 49. Umobile
- 50. Magnum 4D
- 51. Petronas
1. Watson
Category: Short Video
Type: Family, Music, Comedy, Beauty
2. RHB
Category: Short Film
Type: Based on True-Story, Family, Reunion, Kindness
3. 余仁生
Category: Short Video
Type: Family, Reunion Dinner, Chinese New Year, Traditional Food, Parenting
4. Listerine
Category: Short Video
Type: Family, Family Photo, Comedy
5. Hong Leong Bank
Category: Interview Video
Type: Traditional Food, Based on True Story, Legacy
6. Loong Kee
Type: Music Video
Category: Music, Reunion Dinner, Chinese New Year Food
7. CIMB
Type: Short Video
Category: Chinese New Year Food, Friends, Multiracial Culture
8. Munchy’s
Type: Short Clip
Category: Family, Food, Music
9. Yeo’s
Type: Short Clip
Category: Family, Tradition, Chinese New Year Beverage
10. Daikin
Type: Music Video
Category: Music, Reunion Dinner, Aerobic Dance
11. Spritzer
Type: Music Video
Category: Music, Reunion Dinner, Aerobic Dance
12. F&N
Type: Short Video
Category: Reunion Dinner, Tradition, Chinese New Year Beverage
13. 100 Plus
Type: Short Clip
Category: Reunion Dinner, Chinese New Year Beverage
14. 刀标油 𝑲𝒏𝒊𝒇𝒆
Type: Short Video
Category: Reunion Dinner, Chinese New Year Food, Cooking, Family, Music
15. Jasmine Rice
Part 1
Part 2
Part 3 (Complete)
Type: Short Film in 3 Episodes
Category: Reunion Dinner, Family Tradition, Cooking, Family, Parenting
16. Cetaphil
Type: Short Movie
Category: Romance, Beauty, Comedy
17. Wellous
Type: Music Video
Category: Family, Friendship, Traditional Chinese New Year Food
18. Lotus’s
Type: Short Clip
Category: Family, Traditional Chinese New Year Food, Chinese Tradition, Comedy
19. Mister Potato
Type: Music Video
Category: Food, Music
20. Pepsi
Type: Short Clip
Category: Chinese New Year Beverage, Family
21. Inside Scoop
Type: Short Clip
Category: Food, Music, Family Reunion
22. Milo
Type: Short Film
Category: Family, Sports, Family Tradition
23. Vida
Type: Music Video
Category: Family, Chinese New Year Tradition, Beverage
24. Nestle Ice Cream
Type: Music Video
Category: Chinese New Year, Ice Cream, Comedy
25. Taylor’s University
Type: Short Film
Category: Family, Education, Disabled, Kindness
26. Ogawa
Type: Short Video
Category: Family, Kids, Works, Reality
27. Aiken
Type: Music Video
Category: Beauty, Music, Skincare
28. Air Selangor
Type: Short Film
Category: Family, Comedy, Mysterious
29. DuitNow
Type: Short Film
Category: Comedy, Mysterious, Chinese Tradition
30. Wacoal
Type: Short Film
Category: Family, Parenting, Reunion Dinner
31. 988
Category: Short Movie
Type: Family, Exercise, Glamping, Music
32. Nestle Malaysia
Category: Short Video
Type: Family, Kung Fu, Family Tradition
33. Ribena Malaysia
Category: Short Clip
Type: Family, Reunion Dinner, Beverage
34. Mr. DIY
Category: Short Film
Type: Neighbors, Disabled, Kindness
35. Hai-O Group
Category: Short Film
Type: Family, Family Reunion Meal, Parenting
36. Acson
Category: Short Film
Type: Family, Fantasy, Comedy, Reunion
37. Standard Charted Bank Malaysia
Category: Short Film
Type: Neighbors, Family, Chinese Tradition
38. Gamuda Land
Category: Short Film
Type: Family reunion, Chinese Tradition
39. Sports Toto
Category: Short Film
Type: Family, Siblings, Chinese Tradition, Reunion
40. IJM Land
Category: Short Film
Type: Chinese Traditional Performance, Kung Fu, Action, Comedy
41. 药材农夫 Herbal Farmer
Category: Short Film
Type: Family, Work, Reunion
42. Etiqa
Category: Short Film
Type: Work, Reunion, Recycle
43. Shopee
Category: Short Film
Type: Kids, Thriller, Comedy, Family
44. Perodua
Category: Short Film
Type: Family, Traditional, Reunion
45. Maybank
Part 1
Part 2
Part 3
Category: Short Clip
Type: Family, Reunion, Food
46. McDonalds
Category: Short Clip
Type: Family, Food, Reunion
47. Toyota
Category: Music Video
Type: Grandpa, Music, Family Reunion
48. Affin Bank
Category: Short Clip
Type: Parenting, Traditional Food, Family, Tradition
49. Umobile
Category: Short Clip
Type: Grandparent, Family
50. Magnum 4D
Category: Short Clip
Type: Family, Reunion Dinner, Comedy
51. Petronas
Category: Short Clip
Type: Multi Races, Comedy
In a Nutshell
There were different types of Chinese New Year video ads presented by different brands, and all of them were amazing in their creativity.
From what I observed, the colour scheme seems to be more of a modern Y2K style, which gives the vibe in the videos a feel of the 2000s.
In addition, many of the brands are featuring Malaysian social media influencers, which is a great strategy to reach younger audiences with their ads.
Watching all these videos also reminds me of Chinese traditions such as food, clothing, and culture as well as family.
It was great spending time watching these videos produced sincerely by different popular brands in Malaysia.
We at Exabytes wish you and your family a very happy Chinese New Year!
May the year ahead be filled with joy and happiness!