Domain names are the hot properties in today’s tech-centric world. In 2009, the high sale of Insure.com to Quinstreet for $16 million may have set the world record. While in 2015, 360.com appears to be the most expensive numeric domain name with a selling price of $17 million (bought by QiHoo), a Chinese company. This is followed by 114.com for $2.1 million and 88888.com for $245, 000 in 2013.
Seems like the numeric domains are steadily growing in value and worth – much higher than we can imagine. According to DomainSherpa.com, 80% of the companies that have bought numeric domain names came from China.
However, lengthier domain names are routinely sold for hundreds of dollars every day! Thus there is a unique opportunity for investors to invest in domain names that can be sold for a profit in the future.
Before you sell your domain name, you will need to get ready with your domain by building a solid domain portfolio. Below are some useful tips on how to build your domain portfolio.
How to build a solid domain portfolio?
But before that, we need to understand that the criteria that make a domain popular change with time. Also, bear in mind that building a high quality domain portfolio can take months or years to accomplish.
#1 Generic Names
All products and services, including new and emerging ones, need a name to represent them. You have to think of a name that people would need in the future. However, do take note of copyright or trademark issues that might cause domain forfeiture.
#2 Geographic Names
Name of a city or country can be a great investment over time. It can be sold to web developers looking to build community portals or other businesses that are geographically targeted.
#3 Business Names
If you combine generic and geographic names, it can be another great investment as well!
#4 Timely or Numeric Names
You could also try out a name with an event that is occurring in that year, for example, 2022OlympicPlayers.com, or tie it to the Chinese culture, for example, Eight is king. I think most people are aware that eight is a lucky number in Asia as it means prosperity or wealth – making domain names with it desirable for companies from China or Asia.
So do you have other better ideas on how to name your domain names and build its portfolio?
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