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Advertising is one of the marketing communications that is not only used to promote the products or services, but is more likely to build up a brand. It is one of the ways to expose brands to mass target audiences via different platforms, in turn to attract more traffic to your brand.
This webinar is going to let you learn the digital advertising strategies that will help to create a good content for you ads in order to build a connection between your brand and your target audiences.
Event Details:
- Date: 24 August 2021 (Tuesday)
- Time: 2.00PM to 4.00PM
- Venue: Zoom Webinar
Agenda:
2.00PM to 3.00PM: [The Art of Storytelling to Create Brand Love]
by Shanker Joyrama, Founder & CEO, Orion Digital
In this session, Shanker is going to share with you on how to create authentic stories especially on social media in order to create a deeper connection with your consumers hence creating brand affinity and brand love.
3.00PM to 4.00PM: [Attracting Traffic Through Organic Reach]
by Beng Lim, Founder, #dropthetop
In this session, Beng will be sharing her experiences on how to attract organic traffic to your own brand with organic advertising content on different social media platforms.