SMS message extension ads or click-to-message ads was launched in October 2016 but many are still not aware of this POWERFUL Feature from Google AdWords.
This fantastic feature allows users to tap on the mobile ads when they browse, and contact you, the advertiser DIRECTLY!
Learn how it works its wonders here.
How It Works?
Apart from the usual call extension from Google AdWords, advertisers can now enable AdWords message extension which will display alongside your ads when someone performs a related search on Google.
As you can see in the example above, the new click-to-message extension lets Internet users tap on the text and Reach You Directly.
To provide the best experience for your potential customers, advertisers can even include a pre-written text message to start a conversation on their smartphones.
In the above example, you can see “Hi, I’m interested in a reservation. Please text me back.”.
Benefits
Multiple Ways to Contact Advertisers
While the call extension works better on certain industry, this additional selection extension at your ads copy can increase your click-to-rate (CTR).
For example, one may prefer contacting an advertiser via SMS to arrange an appointment as he can keep track of the conversation and details.
Schedule Extension & Respond Right Away
To offer the fastest response rate to your potential customers, you can schedule this extension to only work on your working hours.
This can ensure your business provide the best experience to your potential customers who reach you by SMS by providing the quickest response rate.
Who Can Take Advantage of This Powerful Feature?
In today’s digital world, most of us have at least one mobile device.
The SMS extension ads work best for your potential customers who want to schedule an appointment, reservation or inquiry with you.
Internet users can reach advertisers in a way that’s more comfortable and efficient for them.
When customers don’t have the time to reach an advertiser via web chat/phone, SMS is a better alternative!
Summary
While the market is full of various types of online messenger apps like WhatsApp, LINE, Facebook Messenger, Telegram, SMS remains a popular communication channel. One thing for sure is mobile advertising is on the rise, thus providing your potential customers an extra channel to reach you gives your business an incredible advantage.

Please feel free to CONTACT US if you have any question about the newly launched Google AdWords click-to-message extension ads.


































Since the introduction of the World Wide Web, everyone is competing against each other on a global scale. There are chances that your competitors may register domains with the same domain name but with different domain name extensions (which is not illegal, unfortunately).
If your business is targeting multiple countries, it is a good idea to buy country-level TLDs like .com.my/.my (for Malaysia) and .com.sg/.sg (for Singapore). Domains with country-specific TLDs are ranked better in the Search Engine Result Pages (SERP) in that country.
Keeping a separate domain extension for your official email hosting can enhance your email security. This keeps spammers from finding your real official email address, helping you to avoid spam mails from being sent frequently to your mailbox and keeping you secure from phishing attacks.
To rise above the competition and safeguard your business identity, it is better to register multiple domain name extensions relevant to your business. When users visit several websites, they do not usually remember every single domain name along with its extension unless the website is very popular.
If you register multiple domain name extensions for various geographical locations, you will have a wider scope to target audiences of multiple geographical locations across the globe.


















